Meta Ads Customer Acquisition · Pakistan

STOP WASTING
PKR 100K+ ON
META ADS THAT
DON'T TURN
INTO REVENUE.

I help established Pakistani businesses build and manage a complete Meta Ads customer acquisition system designed around better targeting, stronger creative, reliable tracking and measurable business outcomes.

Starting at PKR 100,000/month

Don't take my word for it

Selected feedback from Upwork

Every client can leave a public, verified review on Upwork. Here’s the trust record, and a few of the reviews behind it.

91% Job Success Score

Top Rated

$16K+ earnings

30+ contracts
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The Real Problem

Your Problem Probably Isn't That Meta Ads “Don't Work.”

When campaigns underperform, the cause is almost always somewhere in the system around the ads — not the platform itself. Launching another campaign without fixing the underlying issue just burns budget faster.

01Offer
→
02Creative
→
03Targeting
→
04Tracking
→
05Landing Page
→
06Funnel
→
07Retargeting
→
08Sales Follow-Up
01 Offer
↓
02 Creative
↓
03 Targeting
↓
04 Tracking
↓
05 Landing Page
↓
06 Funnel
↓
07 Retargeting
↓
08 Sales Follow-Up

The system

A Complete Customer Acquisition System Built Around Meta Ads

Not isolated campaigns — a connected system where every stage feeds the next, measured end to end.

01Strategy
→
02Creative
→
03Campaigns
→
04Tracking
→
05Conversion
→
06Retargeting
→
07Optimization
→
08Reporting
01Strategy
↓
02Creative
↓
03Campaigns
↓
04Tracking
↓
05Conversion
↓
06Retargeting
↓
07Optimization
↓
08Reporting

Who I work with

Two Types of Businesses. One Discipline.

Modern aesthetic clinic interior
01 · Service Businesses

Predictable leads for businesses built on trust.

Aesthetic & dermatology clinics, real estate, education & training.

I'm a Service Business
Premium fashion retail interior
02 · E-commerce

Scalable acquisition
for brands with
momentum.

Fashion, beauty and skincare brands doing PKR 1M+ monthly revenue.

I'm an E-commerce Brand

Proof

Results From Real Engagements

Every engagement is structured the same way: diagnose the challenge, build the strategy, measure the result.

Aesthetic Clinic · Service Business
32% Lower cost per lead

Rebuilt targeting, creative angles and the lead qualification flow.

Fashion Brand · E-commerce
1.9x → 3.1x Return on ad spend

Restructured campaigns around creative testing, tracking and retargeting.

Education & Training · Service Business
Full-funnel Tracking visibility restored

Rebuilt tracking and funnel measurement end to end before scaling spend.

Why Ibrahim

A Strategic Operator, Not a Campaign Button-Pusher

Most ads managers optimize what’s inside Ads Manager. I optimize what happens across your entire acquisition system — because that’s where revenue is actually decided.

  • 1 7+ years experience
  • 2 50+ clients served
  • 3 PKR 50M+ managed spend
  • 4 Revenue-first mindset
  • 5 Deep tracking & analytics
  • 6 Clear communication

How it works

Five steps to scale your business.

One connected operating process—from the first diagnosis to the point where better outcomes earn the right to scale.

Diagnose the system

Audit your offer, customer journey, creative, tracking and follow-up before another rupee is spent.

Step 1
01

Set the growth target

Agree the commercial goal, leading indicators and practical constraints the system needs to respect.

Step 2
02

Build the solution

Turn the diagnosis into a clear acquisition strategy, creative plan and conversion path.

Step 3
03

Launch with control

Deploy campaigns, tracking and quality checks with the operating rhythm needed to learn quickly.

Step 4
04

Scale what proves itself

Put more budget behind the combinations that produce qualified customers and sustainable economics.

Step 5
05

Who I work with

How this works for clinics, real estate and education brands.

Ad Lead WhatsApp / Form Qualification Sales conversation Customer
Verified result On one e-commerce account, this exact process took ROAS from 1.9x to 3.1x.

For e-commerce brands

How this works for fashion, beauty and skincare brands.

Ad Landing / Product page Add to cart Checkout Purchase Retargeting Repeat purchase
Verified result On one e-commerce account, this exact process took ROAS from 1.9x to 3.1x.

What I believe about Meta Ads

A few things I will not soften for the sake of a sale.

Belief 01

Most Pakistani businesses waste Meta Ads budget because they focus on launching ads instead of fixing the acquisition system behind them.

Belief 02

The biggest mistake I see when businesses try to scale is raising spend before the offer, creative, tracking and follow-up can actually support it.

Belief 03

Before I increase anyone's ad spend, I make sure tracking, offer, funnel and conversion process are strong enough to turn that traffic into a measurable result.

Belief 04

Vanity metrics are inputs. Revenue, qualified customers and durable economics are the point of the work.

Belief 05

Clear communication matters: you should know what changed, why it changed and what needs to happen next.

Risk reversal

A transparent 90-day optimization framework.

Paid acquisition is not a switch that produces predictable profit on day one. Here is what the first 90 days are designed to achieve, without pretending that results come guaranteed.

Days 1–30 · Diagnose

Find what’s actually happening

Days 31–60 · Build

Put the system in place

Days 61–90 · Optimize

Cut what isn’t working

Qualification

This Partnership Works Best When the Fit Is Right

Investment

Customer Acquisition Partnership

One transparent tier. No cheap packages, no hidden pricing, no surprises.

Starting at

PKR 100,000/month

6-month minimum engagement. Advertising spend is separate from the management fee — a typical total investment is PKR 200,000–300,000+ per month including spend.

What's included

Why Ibrahim

Frequently Asked Questions

Everything you should know before applying to work together.

Why does this cost PKR 100,000/month?
The engagement combines strategy, acquisition architecture, ongoing campaign management, creative direction, tracking, reporting, and conversion work. The fee reflects focused work on the full revenue system—not routine campaign maintenance.
No ethical operator can guarantee a fixed outcome before understanding your offer, market, economics, conversion flow, and sales process. The commitment is disciplined diagnosis, transparent measurement, and continuous improvement against agreed commercial targets.
No. A meaningful acquisition system needs enough time to diagnose, build, test, learn, and compound. Engagements begin with a six-month commitment so decisions can be made on evidence rather than short-term noise.
Yes. Existing assets can be assessed as part of the diagnosis. Where they are effective, they are built upon; where they are weak, new angles and a stronger creative-testing process are recommended.
Yes. Meta Pixel, Conversions API, event design, lead quality signals, and reporting visibility are part of the acquisition-system approach where required.
This partnership is designed for established businesses already investing at least PKR 100,000 per month in Meta Ads. Below that level, the full system and testing cadence are unlikely to have enough room to work properly.
The first 90 days focus on diagnosis, strategy, implementation, tracking validation, creative testing, and a weekly learning cycle. Scaling comes after the underlying economics prove they can support it.

How it works

Ready to Stop Guessing With Your Meta Ads?

If your business is already investing PKR 100,000+ per month in Meta Ads and you want a more structured approach to customer acquisition, apply to work together.